• Thursday, 12th November 2026 •
Everyone seems to be talking about AI at the moment, and most of our customers have the same polite but sceptical look they used to give us when we started rattling on about SEO. Will it really save us time, or is it just another shiny tool that creates more work? That’s a fair question, so we…
• Thursday, 5th November 2026 •
Year-end is when most companies review sales, costs and plans. One thing is almost always forgotten: the website. It works “well enough”, so nobody checks it, yet it is the first place a customer looks after they Google your name. We suggest a simple ritual: once a year, ideally in November or…
• Thursday, 29th October 2026 •
If you’ve been reading about AI lately you may have spotted three letters cropping up everywhere: MCP. It sounds like something only developers need to worry about, but it’s quickly becoming important for any business that wants AI to do something more useful than answer general questions. So what…
• Thursday, 15th October 2026 •
Not so long ago, getting found online meant climbing a list of ten blue links. These days a growing number of people ask an AI assistant instead and read a summary of the answer. If your website is going to be part of that answer, it needs to be easy for machines to understand as well as pleasant…
• Thursday, 1st October 2026 •
In 2026 Black Friday falls on 27 November and Cyber Monday on 30 November, and the holiday rush follows straight after. For many small businesses, from craft makers to service providers selling gift vouchers, it is the most important period of the year. Most start thinking about their website in…
• Thursday, 24th September 2026 •
“We want to sell online” comes up in every second conversation with a small business that has a physical product. The next question is always the price, and the honest answer ranges from a small monthly fee to a large one-off project. Here is how to find your place on that scale.
• Wednesday, 26th August 2026 •
The behaviour of a user who lands on a local business’s website is brutally simple. They click a search result, look at a white screen, count to three in their head, and go back to Google to click the next result. From the business owner’s perspective there is no warning signal here: no phone rang,…
• Sunday, 23rd August 2026 •
Owners of service businesses often put a lot of energy into describing what they do: extensive texts about the offer, lists of services, assurances of quality. Meanwhile, a customer who lands on the site, before reading anything, is looking for an answer to one simple question: show me what you…
• Wednesday, 5th August 2026 •
A landing page is a single, focused page where a user arrives after clicking an advert, a newsletter link or a social media post. Unlike a full company website, which tells the story of the whole business, a landing page has one job: to lead the visitor to a specific action. That might be sending…
• Saturday, 1st August 2026 •
A company website is not a one-off project that, once done, serves for a decade. It is a sales tool that ages over time – technologically, visually and in terms of customer expectations. The problem is that it ages quietly. It does not display an error message; it simply persuades visitors less and…
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